Rodia is an Oddball Geometric Sans typeface consisting of nine weights in both roman and oblique. It’s a geometric sans with a twist that’s perfect for branding and identity projects – it will also give your body text a unique voice. Inspiration came from the iconic “RADIO” signage that was once in place at 5041, Pico Boulevard, Los Angeles in 1985 (documented here).

I have Christopher Jelley to thank for this, a type fan who suggested to me that there was enough personality in those five letters to create a full typeface. Quite the challenge, but here we are – Rodia is that tribute typeface.

With its distinctive leg, the /R/ provides a personality trait to define the style of the character set. You can clearly see how this characteristic separates Rodia from other geometric sans families – the /k/v/w/x/y/K/R/V/W/X/Y/ glyphs all display the distinctive ‘feet’ and ‘hands’ as terminals to legs and arms.

Then there is the /A/ with its triangular crossbar – this triangular motif has been used to embellish alternates in Stylistic Set 1 for /A/E/F/G/H/Q/S/ glyphs. These will add another layer of versatility for your typographic projects.

Rodia features an extensive character set covering all Latin European languages.