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About Me

For the last 30 years I’ve been solving problems visually with design.

How may I help you?

Paulo Goode Type Designer

My type design career began in 1998, although at the time I didn’t realise that was the case. I was designing a corporate identity and my chosen proposal featured a Trajan-esque typeface which I had hand drawn. For many years after I had a nagging thought that “there’s something about that type”. So, at the end of 2014, I found the inspiration to dig the original files out and create a complete font. People liked it and started buying it. From thereon I have continued to design typefaces and I am absolutely loving my new career.

If you would like a custom typeface designing, why not get in touch and let’s talk fonts?

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Paulo Goode Graphic Designer

I take pride in creating the best possible design solutions, whatever the size of project or budget may be. My clients appreciate my creativity, enthusiasm, honesty and meticulous attention to detail. This in turn gives them unique branding and complementing design work, setting them apart from their competitors and giving them much greater leverage in their chosen markets.

If you need convincing further about the quality of my design work then you might like to read through my testimonials. If you’re interested in commissioning me for a design project, please make contact. Thank you.

Please note, as of 1st August, 2016, I am no longer taking on any graphic or website design projects, thank you.

Why work with me?

One thing that I really love about my profession is that I always have the opportunity to learn new methods and techniques, while continually honing and improving my skills — striving for “design perfection”. These qualities, plus inherent personality traits of drive, determination and enthusiasm, are reasons why I believe clients enjoy working with me. They appreciate my creativity combined with a precise attention to detail that ensures their product or service is refined, professional and distinctive, while standing proudly apart from their competitors and peers.

Clients who work with me also get the benefit of exemplary customer service. Granted, sometimes it can be difficult when working alone, but if any client of mine does raise an issue, it is dealt with swiftly and efficiently. I believe this is yet another reason why clients return to me with new projects, year after year.



Some have described me as being pragmatically creative: I approach my work sensibly, with realistic goals assessed through my many years of experience, I see each project as a problem that needs to be solved — with the most innovative and creative results. I have an inherent desire to achieve the very best I possibly can creatively, which is reflected in the successful design solutions I offer to clients. Naturally, I take great pride in my work, being meticulous in all areas, and my aim for each project is to have nothing less than 100% customer satisfaction.

If you have a moment to look through my old graphic design portfolio you will find proof, not promises of what I have produced for countless clients over the years.

If you would like me to quote on a project, please don’t hesitate to make contact… you will find that premium quality design work doesn’t always have to be at premium prices.