A new investment product for One Direct required something different and fresh. My concept challenged you to bring up the feeling of knowing that your children were growing safely. You would now get the same secure feeling whilst One Direct would be protecting your investments and savings whilst growing to maturity.
The concept was updated some months later…
Paulo understood my ideas for the new website immediately and managed to offer creativity, innovation, a commercial eye and meticulous attention to detail in all aspects of the project.