This information brochure for an IT Degree Course at UCC was trying to highlight the fast-moving and exciting pace of life that students would be stepping into. The design highlighted strong links with American industry and work placements there and around Europe that would best sell the course to potential new students.
The concept behind the identity I created was to represent the symbiotic relationship between university, student and industry.
I like working with Paulo. It’s straightforward. It’s quick and thorough. I get results from him that are ready for me to show my management teams for selection, as opposed to first principles discussions.