This was a concept for an enhanced telephone directory service on behalf of Esat. 11880 was intended to be the only number you needed to know if you wanted to find out just about anything – quickly! So I developed a concept that revolved around the number and tagline of “1-1-8-8-0 All you need to know”.
This business concept has since been taken on by other companies with their 11811 and 11850 numbers now widely in use.
Paulo understood my ideas for the new website immediately and managed to offer creativity, innovation, a commercial eye and meticulous attention to detail in all aspects of the project.