I have over 25 years’ experience in the illustration and graphic design industry and have been self-employed for 15 years. My current focus is providing bespoke branding and website solutions, with an emphasis on designing and developing responsive websites, powered by easy-to-use content management systems.
I’m also a type designer and foundry – I create typefaces that you can use in your own design projects. Check out my fonts here and if you’d like to purchase them, please go to:
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One thing that I really love about my profession is that I always have the opportunity to learn new methods and techniques, while continually honing and improving my skills — striving for “design perfection”. These qualities, plus inherent personality traits of drive, determination and enthusiasm, are reasons why I believe clients enjoy working with me. They appreciate my creativity combined with a precise attention to detail that ensures their product or service is refined, professional and distinctive, while standing proudly apart from their competitors and peers.
Clients who work with me also get the benefit of exemplary customer service. Granted, sometimes it can be difficult when working alone, but if any client of mine does raise an issue, it is dealt with swiftly and efficiently. I believe this is yet another reason why clients return to me with new projects, year after year.
I like working with Paulo. It’s straightforward. It’s quick and thorough. I get results from him that are ready for me to show my management teams for selection, as opposed to first principles discussions.
Simon O'Keeffe



